I think the biggest moment of all my assignments was probably one of the first assignments which was the bug list. That was definitely one of my lows as there were many times I wanted to give up on that assignment and struggled through a lot. I think one of the best moments though was creating an avatar for my business, not only did it show me new ways of understanding how customers think and what a perfect customer would be for my business it was also a very enjoyable assignment. I think the thing that stuck out to me as the most formative experience was planning out a business from start to end. It showed me so many different tricks and paths to use that a company can really benefit from. The experience that I will probably remember years later is probably the experience that annoyed me the most which was the bug list. I think the bug list really opened up my eyes when it came to how we live with problems every day and have gotten so accustomed to it that we may miss the opportunities that a business can form from. The most joyous experience was actually my second elevator pitch as I think that was the assignment I tried the most for and my family was constantly giving me advice during that specific day. The experience I am most proud of myself for accomplish would either being all three of the elevator pitches or all the assignments together that worked in creating one business as a whole as it really developed my skills in understanding what is necessary for starting a business. I also most definitely see myself as having a larger entrepreneur mindset as there were many times that I learned not only new information on running a business but also how to think which I value a lot. I think saying that I am a complete entrepreneur now is kind of hard to say though as I just took one class on this, but I think with more experience in the real world I will definitely be on my way. I think the one recommendation that I would give to students that are going in a similar path is to stay organized and to go out of their comfort zone in trying new things and thinking of new ideas. To perform beset in this course I would definitely plan out the workload for this class as sometimes it can get heavy if not planned out effectively. I think that the best way to foster this mindset is to see this as a way to grow and not a way to do work, with that the assignments will be more enjoyable.
Friday, August 7, 2020
Thursday, July 30, 2020
27A – Reading Reflection No. 3
28A – Your Exit Strategy
26A – Celebrating Failure Submit Assignment
Friday, July 24, 2020
25A – What’s Next?
24A – Venture Concept No. 1
Thursday, July 23, 2020
23A – Your Venture’s Unfair Advantage
- Software Experience-
- Valuable: Highly Valuable as it makes many tasks easier to do.
- Rare: This is not the easiest to come by as it can take many years of experience to be a capable software engineer.
- Inimitable: With enough schooling this is easy to imitate.
- Non-Substitutable: Needed for this product as something needs to be programmed to correctly control the temperature.
- Mechanical Engineering Relations-
- Valuable: Highly Valuable as it is important for the product as a whole.
- Rare: Similarly to the previous one, it's not the easiest thing to come by because of the needed schooling.
- Inimitable: This is imitable as long as someone goes to school.
- Non-Substitutable: Needed for this product as something needs to contain the technology that is being used to control the temperature.
- Low Cost for a Quality Product-
- Valuable: Somewhat valuable as it will not pose a problem for people who prefer spending on inexpensive items.
- Rare: Not rare at all as there are always cheap products that attempt to do similar things.
- Inimitable: This is imitable with the right planning.
- Non-Substitutable: Hard to substitute something at a low price.
- Personal Beach experience-
- Valuable: Valuable as I have experience in products that may or may not be affected by the beach environment.
- Rare: Not rare as there are many people who have beach experience.
- Inimitable: This is imitable with the right planning.
- Non-Substitutable: This kind of experience is hard to substitute.
- Low Cost in producing the Product-
- Valuable: Valuable as I have experience in products that may or may not be affected by the beach environment.
- Rare: Not rare as there are many people who have beach experience.
- Inimitable: This is imitable with the right planning.
- Non-Substitutable: This kind of experience is hard to substitute.
- Transportability-
- Valuable: Somewhat valuable as it can allow the product to be used in several locations but it also may limit how often it can be used.
- Rare: Rare as there are very few items that can do this and be small.
- Inimitable: Imitable with correct planning.
- Non-Substitutable: The size of the product cannot really be substitutable.
- Solid Starting Fund-
- Valuable: Important as there are several things that need to be invested in and mass produced.
- Rare: Not super rare but not super common either.
- Inimitable: With enough time this can be done as well.
- Non-Substitutable: Loans.
- Optimal Location-
- Valuable: As my product is targeting beach goers this is really valuable.
- Rare: Not as Rare as there are several locations for beach goers.
- Inimitable: Yes as long as a beach is near.
- Non-Substitutable: Somewhat substitutable as it can target other similar locations.
- Strong Instagram and Facebook Presence-
- Valuable: This is really important as people who are going to the beach will constantly be updating their social media.
- Rare: Not as rare.
- Inimitable: Yes
- Non-Substitutable: Not really, socially media is the best in outreaching to large groups of people.
- Good Customer Service-
- Valuable: Somewhat important as my device is going to be cheap so people may choose to just purchase the same product again after a few months, but needs to be present for people who got broken products at the very .
- Rare: No
- Inimitable: Yes
- Non-Substitutable: No Customer service cannot really be replaced.
Friday, July 17, 2020
22A – Elevator Pitch No. 3
Again I did not receive too much feedback. Through my family, I was told that I spent too much time giving stories as there were moments in my last two elevator pitches where I went on about going to the beach and forgetting ice. I think that this was good advice as sometimes I went too deep into the story and forgot the device that I was trying to get to other people.
Based on the advice, I was able to shorten up my story and instead talk more about the device I am creating. Something else I feel that was differnt from the other videos was my ability to speak in front of the camera. Even though there may have been one moment where I forgot what I was saying, I think that the way I communicated through video was a lot better than the past two.
21A – Reading Reflection No. 2
The book that I have chosen is How to Fail at Almost Everything and Still Win Big. The general theme of the book was that in creating a business there are several paths and difficulties that a person may face and can learn from. I think that Scott Adam was trying to teach how these experiences can help shape someone into becoming more successful as starting something in the sense of a business is not dependent on one characteristic. The book in my opinion connected and enhanced what I learned from ENT by reinforcing what I have learning about all the different things a person needs to start up a business. Whether it be human capital or other kinds of capital it is important to be diverse in all the skill sets a person has and try to open up as many doors to have the best possible path in the future. A possible exercise that I would have the class do is look into having an idea of a business and planning out a month of plans that the business needs. I would then get them to write down all failures and successful tasks that are accomplished and write down any characteristics they learned of themselves that can help them in the future or need improvement. The biggest surprise when reading the book was that no matter how hard you work with one skill you cannot go far without using several other skills. Starting a business is not as easy as it sounds and needs many things to be a successful plan.
20A – Growing Your Social Capital
1. Raveena Patel is a user interface software engineer that works on ensuring that customers can easily use applications to complete any tasks needed. She has several years of experience coding in python, C++, and other languages.
2. Domain Expert- Seeing that the device I am creating will need software to function correctly Raveena fits perfectly for this.
3. Looking throughout my network I was asking a couple of friends from Pennsylvania who knew a full time software engineer that could give me information and advice on what to do. I ended up finding Raveena to give me advice on how to create my idea.
4. Raveena said that this device software-wise is relatively easy. Some advice she gave when it came to this was to create several tests to ensure that the product would meet all the standards and promises that I set out to make the device do. She also said that splitting up the work amongst multiple software engineers would also speed up the process and allow them to focus on the tasks that the have. She was really nice to me as we had mutual friends that connected us together to talk about my idea.
5. Including this person in my network not only will allow me to have more people that have software skills to help, but can allow me to find people to test the product in its initial stages when it comes to software use.
1. Amanda Hazel Dilmore is a Data Scientists that deals with metal detections device.
2. Expert in Market- Amanda specifically deals with how the device is going to be used in a beach setting and how different settings can alter the device and how customer experience on the beach can be maximized.
3.This time I looked through through my California links and through some friends I found someone who had actual experience with beach materials a market that is really important for my device.
4. Amanda gave me advice to products that came to the beach. She said that technology and other products itself can be in danger of more wear and tear than usual because of the harsher climate that it has to be in considering the sand and sun that it will constantly be used in. Through this she said to look into materials that can stand together well to make sure the product lasts long as well. Similarly, this person was friendly with me because of our mutual friends that we could talk about.
5. Including Amanda in my network link will allow me to have someone that can give me advice on how effective and how good of quality my device will be before it is produced. This is something that is super important as it will allow people to have good usage of my product.
1. Pablo Luna deals with 3-D printing and mechanical engineering required tasks that is required for the products to function correctly.
2. Important Supplier To Industry- Having experience with printing out devices, Pablo can be amazing resource when it comes to making the container that will be holding the drinks to change its temperature.
3. Through the University of Florida itself, I looked through organizations that used AUTOCAD and tried to see if I could find any people who have graduated and can help with supplying the outer layout of the container. Through this I found Pablo who supplies material using 3D printing that can help me with my device.
4. Pablo said that the device I could create wouldn't be too difficult. He said to ensure that I took into account any heat that would be produced by the technology that is placed inside the plastic and also advised me in creating multiple prototypes before sticking onto one of the handles that I have decided on. In return I talked to him about how the organization he used to be in was doing and what current tasks they were on.
5. Including Pablo will be a good networking choice as he can be a great person to ask for help before I decide on a specific device. This will not only ensure that the design I choose is a good choice but can also help me lower the cost of producing my devices.
This experience will allow me to be open minded in speaking to more people I meet on a daily basis. There are many times I meet a person and never keep contact with them because I have no interest in what they are doing. Now I have an interest in what many people are doing because they can help me in the future. This experience didn't really differ from my networking experience in the past. Usually I ask my friends or people I know around and see if there is someone they know that can help me. With this I will be able to connect with people as fast as possible.
Friday, July 10, 2020
19A – Idea Napkin No. 2
1) I am Santiago Clavijo-Gomez and I study at the University of Florida. I major in computer engineering and I am also a rising senior interested in going to graduate school. I have industry experience with my specific major as I have interned in software engineering for Texas Instruments specifically in quality assurance and improvement. Through personal experience, I believe that I am quite resourceful and great with working in teams. I think something that really helps me with this is the ability to communicate well with others. Specific aspirations I have that pertain to this business is using my college education to make an efficient piece of technology at a low-cost to manufacture and something that will stand out amongst any competitor that is created. I also hope to have this company go nationwide where it is seen as a technology driven company to help satisfy people. It would be great to use my own personal hobbies such as going to the beach and fishing all the time to my advantage for this product. As this can relate to many people and how they might struggle with drink temperature when they are doing this as well.
2) The product I am offering is a device that will act as a handle to a cup and control the temperature of the liquid. This device can be manually controlled or can be set to a certain temperature all the time. This device will also be capable of easily changing sizes to fit any kind of cup to expand the experience of the customer and allow the owner to easily travel with it. With this device, I can now help the customers’ unmet need of not being able to have a drink at a temperature they want. Something else that this device will be able to do is be easily usable for people who are traveling as it will be transportable being able to change size. It will come in different textures and have different designs that will target specific areas such as people who love to go to the beach.
3) The specific demographic of people that I am trying to target can include people who are interested in traveling and people taking breaks throughout the day that are not near any electrical sources. Now more specifically I am also targeting avid beach goers as they are constantly in heat and constantly need cold drinks to refresh themselves. The reasons that I am targeting these specific people is that they can benefit from having a device that is transportable and I have personal experience with scenarios like this as I travel a lot and live in Florida. A common issue that all these people can relate to is the need to want a correct temperature drink but be nowhere near an area that can provide that.
4) Recently it has come to my attention that there are competitors but this is not a problem as the device I am offering will be of low cost and bring a better experience. A common problem of being outside a building is not having a drink at the correct temperature a person wants. There is a device that can help keep a drink at a consistent temperature, but this is only beneficial if the drink is at the correct temperature. The device I am proposing will help correct the temperature of the drink.
5) Certain things that separates me from everyone else is my experience with working in the technological realm and experience in traveling several times without an easy way of controlling my drinks temperature. I think something else that splits me from everyone else is the industry experience I have in quality to ensure everything is made properly. My device is also not a container itself and therefore does not need any cleaning at all. The cost of the device would not be too high compared to the expensive containers that are used to keep the temperature of the drink consistent as well.
Looking at this again, I believe that the elements mesh really well. People who want to go to the beach dont want to be spending hundreds of dollars for a device so a lower priced device is perfect for customers. Even with this, people who are traveling may want a more luxurious device and this can also be adjusted for that. With my experience, I believe that this device can be created really well with few defects as my experience within quality can help me with that particular detail.
Nobody gave me feedback on my last Idea napkin so I again asked my family for tips and they told me to add more details about myself and how my experience can better improve the product. For this reason I brought up my beach and travel experience in multiple parts and also added more about my own technical experience.
18A – Create a Customer Avatar
17A – Elevator Pitch No. 2
https://youtu.be/yDc6K21HiUE
2) A reflection on the feedback you received from your last pitch. Describe what stood out to you as important, what feedback surprised you the most, what feedback you think was outright wrong or silly, what feedback you thought was most useful and insightful.
Although I did not receive any feedback last time. I asked my family if they could review and give me feedback of their own. The biggest thing that stood out was how I was moving a little too much. I think this is important to note as it may come across as if I do not want to be presenting what I am doing or come off as a scared and stressed person. There were other points of advice that were less significant in my opinion such as having too long of a story, which I wanted to keep as it was important.
3) What did you change, based on the feedback?
With the advice given to me, I tried to be as calm as possible to not look super stressed. Another thing I did was shorten the story I had last time, but I kept a similar story to connect to the audience and ensure that they liked my product.
Friday, June 19, 2020
16A –What’s Your Secret Sauce?
1)
1. The first way I believe I have human capital that makes me truly unique is having the technological skills I have acquired throughout my years of studying in university.
2. The second way I believe I have human capital is having really good people skills and communication skills that will combine well with my technological skills. A lot of people may think it is about what you know, but it is also important how you interact with people.
3. A third way I believe that I have human capital is having a strong work ethic that is always on. I think something that I do is just set my mind on one thing and then work on it until it is finished.
4. A fourth thing is the experience I have at having worked in Texas instruments as an intern. I believe that this experience is really important as it showed me industry practices that improves my human capital.
5. A fifth skill that I believe I have experience in is having really good presentation skills. Through several of my classes that I have taken and my internship I have had a lot of practice to know how to set up and prepare for my presentation.
2)
https://soundcloud.com/santiago-gomez-692532516/ryan/s-rGyJH27oNSf
Here Ryan spoke about how I was different in being able to stay calm in many different situations. Ryan also complimented my knowledge for computer science.
https://soundcloud.com/santiago-gomez-692532516/1103-black-acre-trail/s-9RNAu2KtjPk
Here Sparsha talks about the empathy I have and the natural ability I have to comfort someone without saying anything. Sparsha also compliments my innovation using my computer science skills.
https://soundcloud.com/santiago-gomez-692532516/jenny-dr/s-61Qe6VfL9fq
Here Colin compliments my unmatch drive for the work I am doing focusing on the strong work ethic I have. Colin also compliments my empathy as it is important for teamwork.
https://soundcloud.com/santiago-gomez-692532516/new-recording-8/s-gWZMsU1JEDx
Here Bianca talks about how I am constantly studying and have unique skills because of my computer science field. She also compliments how I communicate with people.
https://soundcloud.com/santiago-gomez-692532516/cheviot-ct/s-9qU1jFukBrg
Here Hazel mentions how I am a genuine person and an empathetic person. Similarly too the last few friends she alsoo mention my computer skills as a bonus.
3)
There are several differences between what I said and what my friends said. I think the biggest difference between how I see myself and my friends see me is that I do not notice that I am empathetic. I think this is just something that tends to happen when I am with people, while when I am by myself, I focus mostly on my studies and that is why I only see skills when it comes to that. There are clear differences between I assess myself and how my friends assess me as they seem to compliment my personality and emotional skills more than my academic skills. It is possible that I just do not show off my academic skills enough to make my friends notice or it is possible that my friends just see my emotional traits way more important than any other trait that I have. This is not the first time I have heard about being empathic so I think my interviewees are correct in saying that I have these emotional skills. If I had to do anything to go correct my list from part 1 then I believe I would just add an empathetic row to show how important my emotional traits are.
Tuesday, June 16, 2020
15A – Figuring Out Buyer Behavior No. 2
This time around for interviews I looked at school friends who go to the beach frequently. Giving the customers several different choices such as different sizes of Yeti containers and different sizes of coolers. Something that was noticeable was that many people acknowledge the high price of the yeti containers and how it would not be as beneficial to spend as much money to buy one container when you can spend the same for a good quality coolers that will hold several drinks. Several people would look at quality as an important trait of the item that they are buying but they prioritized convenience most of the time. One of the customers stated how that if they were going to the beach by themselves, a Yeti bottle would be perfectly fine for just themselves. The other two customers stated that if they were going with a large group then it would make more sense to bring a cooler for the entire group so there would be a variety of drink choice for the large group. All three customers stated that they would most likely buy the product at the store as they want to make sure that the quality. they chose was good and that it would actually be a convenient container that they could use at the beach. The person that is most involved in the purchase decision is the customer as target or whoever is selling this may just place it in their store, but the quality and convenience of the product has to sway the customer in purchasing this. The thing that matters the most to my customer when they think back on the ‘rightness’ of the purchase is whether or not it can help keep the drink cold for a long time. If the container they buy is not capable of keeping a drink at a correct temperature, then their purchase is a lost cause. Several things come into play when the three customers choose whether their product was a bad purchase such as the amount of time it keeps the drink at a correct temperature, how long the container itself lasts, and how convenient it is to carry around throughout the beach. These same things can be used in deciding whether or not a purchase was a good idea as this is the three main things this product has to do.
This segment has several different alternatives when it comes to this market. Their alternative evaluations though are mostly critical on how convenient the item they are looking at is compared to the other items. The purchase decision looks at quality and convenience as well as a beach person is going to want to make sure that their product is capable of handling any force that it might have to endure. The most important part of the post purchase evaluation is whether or not the drink can stay at a good temperature for a long time. The person will not be pleased if the drinks they carry to the beach are not still cold when they try to drink it. Another quality that is important is whether or not it is convenient, therefore the customer will be looking at whether or not it is convenient and the temperature of the drink is good to decide how whether or not the product was a good purchase.
Monday, June 15, 2020
14A – Halfway Reflection
Hi!
I am a student that has taken 2 months of ENT3003 and love it. If you want some advice for this class, I would say that the most important thing is to have a structured amount of time to allow yourself to finish the work of the week. You can have a block of 6 hours in 1 day to do everything or split it up to 20-minute sessions throughout the week as you have a lot of freedom throughout this class. A behavior that I created with keeping up with the requirements that this course has is creating a calendar of when I will be doing all of my assignments and assigning an estimated amount of time that it will take. I think this can help prevent you from falling behind or having to rush in any assignment and actually be able to learn content that the professor wants. Another behavior I was able to develop is trying to keep anything that will take your attention away from the current assignment to a minimum. I think that having to work on blogs is something that can get people to think of Facebook or twitter which will then in turn send them to those sites. To prevent myself from getting distracted, I would log out of all the things just to make sure that even if I forgot about my rule of trying to not go on one of them I would be able to remind myself once I tried to get onto the platform. I will be completely honest and state that the moment that I felt like giving up was the moment I was making a bug list. I think that this assignment is really different from most of the other assignments as it is something you have to be continuously thinking about for several days. I think that it being one of the first assignments is what pulled me through as I did not want to fail at such an early stage and I promise the future assignments are not all like that assignment. I think I honestly have created a tenacious attitude as there are moments when I would have rather gone to sleep but decided to work through even more and see if I could understand the assignment even more. From my experience, I think the first week is a pretty good way to be able to learn what you should and should not do for this class as there are many things you can do to prepare yourself for assignments and deadlines that are always approaching on you. One of the tips I would support to help you be more tenacious in this class is planning out with a calendar of any kind everything you have to do to be able to not overwhelm yourself. Another tip I have is not stressing over too much details at first. I would worry about the broader idea when it comes to a question and then after formulating an answer, I would think more deeper into the problem you have to solve to better develop your ideas. The last and final tip I have of having a tenacious mindset is actually watching the videos completely. I think the second you stop watching videos or even miss one video you are missing important information that may discourage you later on to watch even more videos.


